Who’s Betty?

Through The Leukemia & Lymphoma Society’s Team in Training program, Katie and Stephanie met. The two clicked instantaneously and started a partnership at a women's only fitness specialty store in downtown Austin in 2005.

The store was called bettysport and while this chapter ended in 2012, the two felt it was only fitting to continue the store’s legacy and thus their rep agency was born.

These two leading ladies have both held roles as store managers, general managers, buyers, accounts payable, HR and marketing associates. Together they each bring over 20+ years of outdoor rep knowledge and experience.

Having been on all sides of the equation, bettysport understands and values the importance of strong relationships in building long and successful partnerships from the brand, through the rep, to the retailer and ultimately, the consumer.

Katie and Stephanie are beyond proud to represent the best brands in the outdoor space and look forward to bridging the partnership between these influential vendors and the best retailers in their 6 state territory.